Sales Navigator InMail Credits: How They Work?

Running out of Sales Navigator InMails? This guide gives you the full playbook:

✅ How to purchase more InMail credits

✅ How InMail credits actually work

✅ Monthly credit breakdowns by subscription

✅ Strategies to write messages that get responses (and credits back)

✅ How to track, renew, and optimize your credit usage

What Are InMail Credits and How Do They Work?

Before we go further — what exactly is an InMail credit?

InMail credits are tokens that let you message people outside your network — like 2nd and 3rd-degree connections.

For sales pros and recruiters, this is a powerful way to bypass gatekeepers.

Here's how InMail credits work:

• 1 credit = 1 InMail message
  
  
• If the person replies within 90 days → credit is returned
  
  
• If unused → expires in 90 days

Understanding the InMail usage policies is crucial for maximizing your outreach strategy. The key is to send messages that encourage the recipient to receive a response.

Pro Tip: Personalize your InMail messages to increase response rates and get your credits back.

How Many InMail Credits Do I Get Monthly?

Your monthly credit count depends on your subscription level on Sales Navigator. Here's a breakdown:

You’ll get your new credits at the start of each billing cycle.

Pro Tip: To maximize your outreach, keep track of your remaining credits and plan your messaging accordingly.

How to Track My InMail Credits?

Don’t fly blind — tracking your InMail credits is mission-critical.

Here’s how to stay on top of your usage:

1️⃣ Click on your Profile picture in the top right corner of your Sales Navigator account

2️⃣ Select "Settings"

3️⃣ Check your remaining credits and plan accordingly

Regular monitoring helps you adjust your outreach efforts and maintain consistency.

Pro Tip: Use LinkedIn's tools to export data and analyze your messaging response rates.

What Is the Renewal Process for InMail Credits?

Credit timing matters — don’t let your outreach stall.

Here’s what you need to know about how InMail credits renew:

• Credits renew at the start of each billing cycle
• Not all credits roll over (depends on your subscription plan)
• Monitor the crediting process via your account dashboard.

It's crucial to align your outreach strategy with your credit renewal to maximize efficiency. 

🦁 Pro Tip: Set reminders for your billing cycle dates to plan your outreach campaigns effectively. 

How to Purchase Additional InMail Credits?

Already hit your monthly limit? Time to reload.

Here’s how to buy extra InMail credits on LinkedIn:

1️⃣ Click on your Profile picture in the top right corner of your Sales Navigator account

2️⃣ Select "Settings"

3️⃣ Choose the option to purchase more InMail credits

Heads up — your ability to buy more credits depends on your subscription plan. 

Pro Tip: Investing in a higher-tier Sales Navigator plan can offer better value than buying individual credits.

When you purchase additional InMail credits, they're added to your account immediately — so you don’t miss a beat in your outreach.

Need more info? Check out our guide on how to buy more InMail credits for Sales Navigator.

How to Send InMail Messages Effectively?

Let’s be honest — most InMails are ignored. So how do you stand out?

Follow this formula:

1️⃣ Personalize Your Outreach: Use the recipient's name and reference their work.

2️⃣ Keep It Concise: LinkedIn has a character limit, so make every word count.

3️⃣ Include a Clear Call-to-Action: Tell them exactly what you're looking for.

🟰 Crafting an effective InMail outreach can boost your response rates significantly.

Pro Tip: Your subject line is your first impression — make it sharp and curiosity-driven to boost your InMail open rate.

For more tips on crafting the best messages, check out our guide on best LinkedIn InMail subject lines.

What Is the Response Rate for InMail Messages?

Wondering what kind of response to expect? The average InMail reply rate falls between 10% and 25%, depending on your industry.

Want to push that higher?

🎯 Personalization: Tailor each message.

💎 Value Proposition: Offer something valuable.

⏰ Timing: Send messages when recipients are most active.

An effective messaging strategy can significantly boost your sales conversion rates.

Pro Tip: Follow-up after 5–7 days on unanswered InMails. One well-timed nudge can revive the lead.

For more advanced tips, consider exploring prospection LinkedIn strategies.

Conclusion

Mastering LinkedIn InMail isn’t just about hitting send — it’s about knowing when to push, how to engage, and how to maximize every credit. From buying more credits to writing better messages, every piece matters.

And if you’re using tools like LinkedIn Sales Navigator Scraper Chrome Extension from Pronto, you’re already one step ahead in your prospecting game.

Just remember: smart outreach, personalized messaging, and consistency win over spam every single time.

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